Archive
Mar 17, 2010

News: Starbucks Launching Customizable Frappuccinos in May

The WSJ reports that Starbucks is formally launching the "however-you-want-it" Frappuccino beginning in early May (just in time for the summer) in the U.S. and Canada.  Basically, you'll be able to customize your Frappuccino like you can any other drink on the Starbucks menu: soy milk, decaf, light syrup, etc.

This is a surprise to me; I thought you could always customize your Frappuccino.

Doesn't Starbucks have a longstanding policy of accommodating any reasonable customer requests in regards to drink orders?  I guess that is all "unofficial."  Well, starting May, it's official.  Until then, you can continue to "unofficially" customize your Frappuccino however you like.