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Aug 30, 2010

News: Starbucks - Adding Flavored Via Ready Brews

Starbucks Via
Starbucks Via instant coffee will come in four more varieties this fall. Starbucks announced that they are adding four natural flavors to the line: vanilla, mocha, caramel, and cinnamon spice.

The price of Via online at the Starbucks.com starts at around $9.95 for 12 servings (~83 cents per serving) to $35.95 for 50 servings (~72 cents per serving).

I've tried these before (I got upsold while buying a latte :P) and surprisingly enough it tastes exactly like Starbuck's coffee, but with more consistency in taste (because sometimes the coffee at Starbucks has been sitting too long). Basically, if you like Starbuck's coffee, you'll like Via, and if you don't, you won't.

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