As part of an ongoing initiative to offer improved nutritional choices, McDonald's will start rolling out a new Happy Meal this September with the goal of having them available in all McDonald's Restaurants in early 2012.
The new Happy Meal will offer, by default, a half serving of apples and a smaller serving of French Fries (1.1 ounces) along with the typical choice of a Hamburger, Cheeseburger, of 4-piece order of Chicken McNuggets and any beverage (including the healthier choices of new fat-free chocolate milk and 1% low fat milk). For those forgoing fries altogether, two bags of apples slices are available.
Basically, the reason for this change is McDonald's customers know that apple slices are an option for Happy Meals but still end up getting the default fries anyway so McDonald's is making sure that Happy Meal eaters get at least some produce at the expense of less fries.
McDonald's also has ongoing efforts to reduce sodium, sugar, saturated fat, and calories. Most recently, they reduced sodium by 10% on a majority of their chicken items including Chicken McNuggets.
Archive
-
▼
2011
(
582
)
-
▼
Jul 2011
(
62
)
- Review: Oscar Mayer - Lunchables Chicken Dunks
- Review: Poore Brothers - Salt & Cracked Pepper Ket...
- Frozen Friday: Haagen-Daz - Snack Size Coffee Almo...
- Review: Burger King - Bacon Cheddar Ranch Tendercrisp
- News: Hershey's - New Air Delight Chocolate
- News: Papa John's - New Double Layered Premium Pep...
- News: Subway - Bread Now with Vitamin D and Calcium
- Review: Taco Bell - Sausage and Egg Burrito
- News: McDonald's - New, Healthier Happy Meals
- Review: Pepperidge Farm - Chocolate Dark Classic C...
- News: Burger King - New BK Minis
- News: Panda Express - New Garlic Lover's Chicken B...
- Review: Starbucks - Berry Hibiscus Refresher
- News: Chick-fil-A - New Multigrain Oatmeal
- News: Popeyes - New Rip'n Chick'n
- News: Hostess - New Frosted Devil's Food Donettes
- Review: Doritos - Taco Flavor
- International Weekend: Goteborg's - Singoalla Lemo...
- Frozen Friday: Banquet - Beef Pot Pie
- News: Taco Bell - New Triple Steak Burrito
- News: Starbucks - Starbucks Treat Receipt Returns
- News: Starbucks - New Starbucks Refreshers
- Review: McDonald's - Baked Strawberry Pie
- Review: Subway - BBQ Pulled Pork Sub
- News: Jamba Juice - 250 Calories or Less Menu
- News: Quiznos - New Harvest Chicken Sub
- Review: Taco Bell - Hash Browns
- News: Krispy Kreme - New Lemon Donuts and Jolly Ra...
- News: Starbucks - New Bistro Boxes
- Review: Arby's - 'Shroom & Swiss
- News: Wendy's - New Wild Berry Shakes and Parfaits
- Brand Eating Contest: Free Smoothie at McDonald's
- Review: Tostitos - Artisan Recipes - Roasted Garli...
- News: Taco Bell - 99 Cent Burrito Supreme Until Au...
- International Weekend: Bergen - Nutty Cookies
- Frozen Friday: Healthy Choice - Pumpkin Squash Rav...
- Review: Taco Bell - Cinnabon Delights
- Feature: Visting Taco Bell's Breakfast Test Restau...
- News: Starbucks - Buy Starbucks Via Iced Coffee an...
- Review: Carl's Jr. - Hand-Breaded Chicken Fillet S...
- News: Ben & Jerry's - New Flavors for July 2011
- News: Starbucks - New Caramel Iced Via
- Brand Eating Giveaway Drawing: $20 Arby's Gift Card
- News: Wienerschnitzel - 61 Cent Dogs on July 17
- News: Subway - New BBQ Pulled Pork Sub
- Review: Arby's - Angus Cool Deli Sandwich
- Review: Chipotle Secret Menu - Quesarito
- Review: Hostess - Cinnamon Streusel Coffee Cake
- International Weekend: Nestle Milo
- Frozen Friday: Marie Callender's - Herb Roasted Ch...
- News: Arby's - New Cravin' Chicken Sandwich
- Review: Taco Bell - XXL Grilled Stuft Burrito
- Review: McDonald's - Mango Pineapple Smoothie
- News: Baskin-Robbins - Super Soldier Swirl - July ...
- News: Chick-fil-A - Cow Appreciation Day - Dress l...
- News: Carl's Jr./Hardee's - New Hand-Breaded Chick...
- News: Burger King - New BCR Tendercrisp Sandwich
- News: Arby's - New Angus Cool Deli Sandwich
- News: Frito Lay - New Cheetos Honey BBQ Puffs
- News: Sonic - New Flamin' Bacon Breakfast Burrito
- News: Sonic - New Sundae Shakes
- News: Sonic - New Baja Dog
-
▼
Jul 2011
(
62
)
Jul 27, 2011
Subscribe to:
Post Comments (Atom)
I am currently employed by McDonald's and unfortunately you can get two servings of fries instead to replace a bag of fries and a bag of apples. Just as you said...everything is back to normal and life can go on :)
ReplyDeleteSince you can get two bags of apples instead of the fries, I wonder if you can get two servings of fries instead of the apples. Then everything is back to normal with all fries and life can go on.
ReplyDeleteI think it's a decent marketing idea. The happy meal becomes a little closer to a classic lunch. Think about it, you can have a sandwich, apple, and bag of chips. Or at McD's, a hamburger, apple slices, and french fries.
ReplyDeleteOf course the average kid might say "screw that, gimme a big mac and a large fries". People will find a way to eat what they want.