The flavor is described as "combining the crispy vanilla deliciousness of a waffle with the salty and greasy notes of fried chicken and that lovely end note of sweet maple syrup."
Suggested uses for the syrup include: "Sazeracs, Ice Cream Sundaes, Old-Fashions, Cupcakes."
If this sounds like something you'd enjoy (really?) or would like to try (perhaps on a dare?)
If you do try it, please let me know how it goes and what you used it for.
Update 4/1/12: It was an April Fool's joke by Torani! They've updated the product page accordingly.