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Aug 9, 2012

News: Dairy Queen to Add Orange Julius to All Locations

A cup of Orange Julius.
Previously only joined together at DQ/Orange Julius mall locations, Dairy Queen is looking to shore up their smoothie portfolio by adding Orange Julius smoothies and Julius Originals to all Dairy Queen locations.

With smoothies already offered at such rival chains as Burger King and McDonald's as a healthier option, Dairy Queen looks to muscle in with a recognized brand.

Notably, Wendy's has yet to offer any smoothie options.

Orange Julius Premium Fruit Smoothies include real fruit and low-fat yogurt, and are made fresh to order. Julius Originals are also feature real fruit and are blended fresh as well. The available selection of both Julius Originals and fruit smoothies include Orange, Strawberry, Strawberry Banana, Tripleberry, and Mango Pineapple.

Dairy Queen expects smoothies and Originals will be rolled out at over 4,000 Dairy Queen locations in the U.S. and Canada by this November.

Photo via Dairy Queen.