There are three new lines of soups as well as additions to Campbell's original line of condensed soups and Chunky soups.
Here's what's new:
- Gourmet Bisques which come in cartons with flavors like Sweet Potato Tomatillo and Thai Tomato Coconut.
- Slow Kettle Style Soups feature a wider, microwaveable container. They were introduced fairly recent and boast two new flavors this year: Kickin’ Crab & Sweet Corn Chowder with Flame Roasted Onions & Cayenne Pepper and Roasted Chicken & Chardonnay with Fire-Roasted Tomatoes, Aged Parmesan & Pasta.
- There are six new Campbell’s Go soups which draw inspiration from global cuisines, and feature flavors like Moroccan Style Chicken with Chickpeas and Coconut Curry with Chicken & Shiitake Mushrooms. They come in microwaveable pouches and are apparently aimed at cash-strapped 20-somethings.
- Chunky soups are getting some love with three new flavors: Jammin’ Jerk Chicken with Rice & Beans, Kickin’ Buffalo-Style Chicken, and Chipotle Chicken & Corn Chowder.
Finally, there's even a new condensed soup, Sun-Ripened Yellow Tomato, which joins last year's newcomer, Harvest Orange Tomato in the soup aisle.
At the very least, there now seems to be a Campbell for every type of container...
A constantly overheard comment on the grocery store soup aisle is the minute size of the cans and queries about when and how much smaller those cans will become.
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