The new drink is inspired by the flavor of chocolate-covered blueberries and the blueberry notes of their occasionally available special lot Ethiopian Super Natural coffee (I know it's not intentional, but it makes me think ghosts and spookiness that you don't usually want to associate with coffee).
It looks like they're running a Yelp promotion where you can get $1 off either version of the drink when you check-in to a participating Peet's location using the Yelp app.
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