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| The new concept builds on the Quarter Pounder platform. |
According to the Orange County Register, the test is being conducted in Laguna Niguel in California and Romeoville in Illinois. The burgers feature standard Quarter Pounder beef patties but they're grilled to order and cooked on a char grill rather than a flattop (which makes for some nice grill marks).
Here's a look at the available options and pricing for build-you-own-burger test:
A standard build-your-own burger starts at $5.79 with a $1 additional charge if you want bacon (you can also double up on the hamburger patty for an extra $1.25).
Additional options include:
- Bread - a buttered and toasted bakery-style bun or artisan roll (the artisan roll looks to be an egg-wash bun similar in appearance to Carl's Jr./Hardee's new Fresh-Baked Buns and Wendy's limited-time brioche).
- Cheese - natural sharp white cheddar, natural pepper jack, or good old American (the natural cheese is new as the current white cheddar at McDonald's is pasteurized process cheese product).
- Toppings - guacamole, sliced jalapenos, grilled mushrooms, red onions, caramelized grilled onions, chili lime tortilla strips, tomato, leaf lettuce, and crinkle cut pickles.
- Sauces - Big Mac special sauce, spicy mayo, creamy garlic sauce, sweet BBQ, mayo, ketchup, and mustard.
If you don't feel like customizing your own burger, there's also three preset "Specialty Builds":
- SoCal Style with natural sharp white cheddar cheese, guacamole, chili lime tortilla strips, tomato, leaf lettuce, and creamy garlic sauce on a buttered and toasted bakery-style bun.
- Grill Thriller with thick-cut, applewood-smoked bacon, natural sharp white cheddar cheese, caramelized grilled onions, grilled mushrooms, and sweet bbq sauce on a buttered and toasted artisan roll.
- Hot All Over with natural pepper jack cheese, sliced jalapenos, tomato, leaf lettuce, and spicy mayo on a buttered and toasted artisan roll.
The OC Register has a bevy of pictures of the new concept which also includes a restaurant redesign and different ordering process than a regular McDonald's.
