Similar to California, warm Florida also likes it cold with the Peppermint Mocha Frappuccino getting the most love.
If you're wondering where the Pumpkin Spice Latte love is highest, it's a large swath of the western United States including Montana, Idaho, Nevada, Colorado, Utah, Arizona, New Mexico, and Wyoming.
The Pacific Northwest, including Alaska, prefers the classic Eggnog Latte, while most of the South goes for the sweeter Gingerbread Latte.
The Northeast likes the new Holiday Spice Flat White (the least sweet out of Starbucks holiday menu), while the Midwest prefers the much sweeter Caramel Brulée Latte.
It's interesting how the most populous states, California, Texas, and Florida, count as their own regions/markets, while New York as the fourth most populous state gets clumped in with the rest of the Northeast.
Photo via Starbucks.
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