Welch's Expands Into Energy Drinks

Welch's makes a foray into the energy drink business with the limited roll-out of new Welch's Sparkling Plus Energy.

Featuring a fizzy blend of juice and organic coffee extract, the new drinks come in two varieties: Sparkling Grape and Sparkling Fruit Punch.

Welch's Sparkling Plus Energy is currently available in New York City, Philadelphia, and Baltimore/Washington D.C. areas. The brand plans to expand to other markets in the future.

Each 16-oz can carries a suggested price of $2.19.

Photo via Welch's.