New Kellogg's Baby Shark Cereal is Coming and Sam's Club Will Get It First

Perhaps looking to encourage another round of "Baby shark, doo doo doo doo doo doo" in many-a-household, Kellogg's will release new Baby Shark cereal starting August 17, 2019.

The cereal will first arrive at Sam's Club, which managed to wrangle a 30-day exclusivity period for the launch.

The cereal features "berry fin-tastic" flavored rings and marshmallows. Unfortunately, the marshmallows are not shark-shaped.

Sam's Club will carry a 26.4-oz two-pack of Kellogg's Baby Shark cereal for $5.98.

Other retailers will get the limited-edition cereal around late September.

Photo via Kellogg's.