Aimed at kids (and parents trying to get their kids to eat more vegetables), the new ketchup is made with added carrots and butternut squash but is meant to deliver the same taste, appearance, and texture as regular Heinz ketchup.
You can find new Heinz Tomato Ketchup with a Blend of Veggies at select retailers (including Walmart) as well as online (at Amazon.com) in 20-oz and 31-oz squeeze bottles.
Photo via Heinz.
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