Basically they took some soil from each NFC stadium and mixed the soil into separate parts of a potato field (different parts for different teams) and took the potatoes grown in the field to make potato chips "infused with the grounds and the glory of each NFL team." The limited-edition bags come decorated with the appropriate NFC team colors and logos.
Unfortunately, if you're a fan of said teams or just like collectibles, you can only win a bag of Lay's Golden Grounds via a sweepstakes running through January 25, 2022 on Lay's Twitter. You can find more details on how to win and enter on the Lay's website here. According to the fine print, they have 5.800 bags to give out.
Photo via Lay's.
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