The new cereal features the "brand’s first-ever marshmallow-revealing technology" where white marshmallows turn into one of several dragon-themed charms when milk is added. Basically, the marshmallows are covered with some sort of white coating that dissolves in milk.
The new marshmallow charms include a yellow dragon, pink dragon, dragon egg, and flame. The cereal also includes the brand's signature frosted toasted oat cereal.
You can find Lucky Charms Hidden Dragon beginning this month (June 2023) for $5.69 at select retailers nationwide.
Photo via Lucky Charms.
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