Hormel Debuts New Black Label Cinnamon Toast Crunch Bacon

Two big breakfast brands, Hormel's Black Label and General Mill's Cinnamon Toast Crunch join forces to release the brand's first-ever co-branded bacon in new Black Label Cinnamon Toast Crunch Bacon.

The limited-edition product features cinnamon sugar-flavored, thick-cut bacon hand-rubbed with Cinnadust seasoning blend for a combination of sweet, salty, and savory tastes.

Black Label Cinnamon Toast Crunch Bacon arrives starting September 16, 2024, at select Walmart stores nationwide and will roll out to select Kroger stores several weeks after.

Hormel plans to "continue to bring fans the unexpected with more delicious partnerships and limited-time products in 2025 and beyond."

Photo via Hormel.