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Sep 16, 2024

New Krusteaz "Pour & Bake" Batters Arrive

Baking brand Krusteaz releases a line of refrigerated Batters that are ready to be poured and baked without searching for ingredients, measuring, or mixing.

Krusteaz Batters are available in three varieties: 

  • Chocolate Brownie Batter - Each pouch is enough to make an 8x8 pan of brownies.
  • Chocolate Cupcake Batter - Each pouch makes up to 8 cupcakes or one 9" cake.
  • Vanilla Cupcake Batter - Each pouch makes up to 8 cupcakes or one 9" cake.

In the case that you don't use all the batter in one go, they stay fresh for up to seven days in the fridge after opening. They contain no artificial colors and no artificial preservaties.

Krusteaz Batters carry a suggested price of $6.99 and are available in the refrigerated dough section at Kroger and Kroger-owned supermarket brands. Krusteaz plans to expand to other grocery retailers later this year.

Photo via Krusteaz.

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