This year's April Fools' Day saw many pranks from various fast-food and snack brands, so I put together a list for your entertainment. Here's BrandEating's 2025 April Fools' Day joke round-up:
- Auntie Anne's - "Open a can of Pringles newest flavor - Butter and Salt 🧈🥨- and let the smell of Auntie Anne's fill the room and feel like you’ve been transported to the mall food court."
- Baskin-Robbins - "not us reinventing self-care sundae 😌 introducing the maracuja mixed berries sundae in collaboration with our friends @tartecosmetics ~ make it last all day with the ✨new✨ melt lock sundae setting spray! 💅"
- Chips Ahoy! - "chips AHOY! Is finally leaning into our name and fully embracing pirate life. 🌴🏴☠️
it’s time for us to set our sails to uncharted waters! 🚣♂️" I'm bothered by the lack of capitalization to start each sentence.
- Church's Chicken - "Y'all ain't ready for Honey-Butter & Chicken Ice Cream. 👀 We combined everything you crave into one sweet treat: creamy vanilla ice cream with a swirl of Honey-Butter Biscuits™ and crunchy fried chicken bits. Every bite hits."
- Culver's - "We’re excited to introduce the Wisconsin Big Cheese to the Culver’s Fresh Frozen Custard lineup!
Stop by today to try this savory treat, but before you do, don’t forget to check the date. #AprilFools"
- Del Taco - "Turn up the heat with our NEW Del Scorcho shake 🔥"
- Domino's - "introducing: domino’s stuffed crust lip gloss 💋 because stuffed crust tastes good enough to kiss"
- Doritos - "this is the future #AprilFools"
- Einstein Bros Bagels - "Our ovens couldn't keep up with fresh-baking the miniature bagels. So this is a limited time product - today only!"
- Hardee's - "SAY HELLO TO HAPPY MOON 🌙
Forget shooting for the stars, we are reaching new heights and landing on the moon with our new and improved logo design! Happy Star will be missed, but this new sleek moon is sure to win you over 💛
This may or may not be coming to Hardee’s near you😉"
- Jersey Mike's - "The end of an era 😢"
- KFC - In an added twist, KFC's April Fools' joke isn't a joke at all. You can actually buy KFC toothpaste for a limited time online from Hissmile.
- Kikkoman - "A soy sauce so well-loved, we had to make it a perfume. 👀"
- Krispy Kreme - "🚨 BREAKING: The Krispy Kreme Hot Light is coming to YOUR home! 🚨
No more waiting on the Hot Light... We’re bringing it straight to your kitchen! Introducing the Hot Light at Home—a revolutionary new device that lets you summon fresh, hot doughnuts anytime, anywhere."
- Mattress Firm / Denny's - "Mattress Firm and Denny's are teaming up to create some slammin’ sleep accessories. Check out all the delicious details…
🛏 Corner booth bed equipped with a memory foam mattress, adjustable base and built in Slam warming drawer
☕ Bottomless Sips & Snooze Hub with Signature Diner Blend coffee alarm, bacon sizzle sound machine and diner glow night light
🥞 Matty and Slammy pillows and sheet"
- Oreo - "Ranking our April Fool’s jokes that legal rejected 🧵"
- Ruffles - "We couldn’t be more excited to welcome in a new era! Introducing Ridge-less Ruffles!!" (AKA Lay's).
- Peet's Coffee - "Coffee breath isn’t a problem—it’s a badge of honor. So why cover it up when you can keep the aroma alive all day? Introducing Peet’s limited edition Coffee Breath Mints: for those who believe coffee breath should be embraced, not erased. Get yours while supplies last… or before someone talks us out of it."
- Pepsi - "Starting on April 1st, PEPSI Wild Cherry & Cream will be rebranded to PEPSI Tame Cherry (we’re trying to be more professional)" They didn't bother to do a mockup for this one.
- Raising Cane's - "Today's the day! @raisingcanes X @ipsy just cooked up the most delicious collab ever. Who’s hungry for a first taste?"
- Reese's - "The perfect PB&J doesn’t exi-" They actually just launched Reese's PB&J Cups though.
- Subway - "please enjoy responsibly"
- Wienerschnitzel - "What’s that glorious smell in the air, you ask…It’s our scratch & sniff posters."
Photos via the mentioned brands' respective social media channels.